We revisited Hemingway´s Havana in the notorious 50´s when creating the mood for SS24. Cuban Salsa sounding from the bars and iconic pastel-colored American cars are rolling the streets capturing the essence of poetic decay and careless summer vibes. We invite you to sit back and grab a Cuba Libre.
The Cuban mood is reflected in a range of carefully curated outfits offering a perfect mix of carefree refinement and tonal tailoring in equally relaxed silhouettes. Think comfortable and stylish resort looks and versatile utility items, that can be styled for many memorable events and summer days. Head-to-toe single-colored outfits and styles with longevity.
The seasonal key colors, dry Army Green, Navy, washed out yellow Sand and the intense, spicy Havana Red are complimented by retro Bluette and enhanced neutrals such as Stone, Ecru and dusty Taupe. The range of colors perfectly matched by the various shades of denim bring out memories of hazy summer nights, the sunsets, and the twilight…
We´ve got you covered for the upcoming summer parties with a variety of 3-piece suiting in cool, dry 6,5 oz denim and a fresh cotton/linen Herringbone. The Primo Polo Knit with open work detail is a timeless and foundational top that falls in line with other trending styles sharing the same retro flair such as the Colonnello resort shirts in BdG exclusive fabrics and summer chinos, Franco and Paco. Silhouettes are getting more relaxed by the season. Look out for Recco jeans and Menzo chino with more regular waist and roomy seats with a tapered leg created for comfort stretch qualities. Cargo and Chino styles with military references also take on extra volume and are reinterpreted in lighter cotton qualities.
Make your outfit precious by wearing it to pieces.