Spring / Summer
2025

Explore the collection

Spring / Summer
2025

Explore the collection
Crafted

DENIM

THE VERY HEART OF WHAT WE DO

Explore our different silhouettes, fabrics and washes.

Explore

New Arrivals

A man stands on a wooden floor wearing a Salty Logo T-Shirt - Navy by Blue de Gênes and yellow shorts, clutching an olive green bag. The backdrop features draped fabric and an empty wooden frame, highlighting the casual elegance of his cotton-jersey attire.A person wearing a Salty Logo T-Shirt - Navy by Blue de Gênes, expertly chainstitched with BdG on the front, exposing part of their arm tattoos against a blurred, neutral-toned background.

Salty Logo T-Shirt Navy

€79
A dark-haired man with a mustache wears the Blue de Gênes Cappa Stripe Cardigan in whitecap over a navy shirt, standing before a painted wooden door featuring bird designs.The Cappa Stripe Cardigan - Whitecap by Blue de Gênes, featuring navy stripes on cream-colored cotton yarn, is draped over a dark wooden chair on a wooden floor, set against a crumpled off-white fabric backdrop.

Cappa Stripe Cardigan Whitecap

€199
A man with medium-length hair and a mustache looks at the camera, exuding a lived-in vibe. He wears the Kojima Jacket - Navy by Blue de Gênes over a yellow shirt. A blue fabric and wooden pole in the background complete the scene.A man with brown hair and a mustache, wearing Blue de Gênes Kojima Jacket in navy, a yellow shirt, and a turquoise ring, leans against a blue curtain with arms crossed, looking into the distance.

Kojima Jacket Navy

€239
The Recco Otto Jeans in Mid Blue Denim by Blue de Gênes feature a relaxed regular fit, classic five-pocket design, slightly faded fabric with copper rivets, button closure, and a distressed look around the knees. Neatly rolled cuffs add to the style.A person stands casually with hands in the five-pocket style of their Blue de Gênes Recco Otto Jeans - Mid Blue Denim, where visible stitching draws attention, paired perfectly with a partially visible white shirt. The focus is on the side profile and relaxed regular fit of these classic jeans.

Recco Otto Jeans Mid Blue Denim

€239
Close-up of the Western Studded Belt - Dark Brown by Blue de Gênes, featuring an ornate silver buckle and tip with intricate floral engravings for a vintage Western look. Hand-made in Italy, this full-grain leather belt showcases its texture and shine with partial curling.The Western Studded Belt by Blue de Gênes is crafted in Italy from dark brown full-grain leather. It features a coiled design with a silver buckle, intricate patterns, and is adorned with turquoise studs and decorative silver accents.

Western Studded Belt Dark Brown

€119
Close-up of the Repi Grasso Jeans - Stone by Blue de Gênes, featuring a partially unbuttoned fly with four metal buttons in a classic five-pocket jean style. The visible fabric texture and a black Rue de Genes label inside emphasize their casual, worn-in look.A pair of Repi Grasso Jeans - Stone by Blue de Gênes, featuring a classic five-pocket design with visible seams, button closure, and metal rivets on the pockets. These regular slim-fit jeans include belt loops and are laid flat against a white background.

Repi Grasso Jeans Stone

€219
The Gervaso Tarlo Blazer by Blue de Gênes is navy with a wrinkled cotton texture, notched collar, and three corozo buttons. It features two front pockets and long sleeves, all showcased on a white background.A smiling man in a Blue de Gênes Gervaso Tarlo Blazer - Navy with corozo buttons leans on a table with a chessboard and red wine glass outdoors, sitting on patterned cloth against a grassy field, perfectly blending elegance and leisure.

Gervaso Tarlo Blazer Navy

€259
Close-up of the Suede Belt - Yellow Grain by Blue de Gênes, showcasing a metal buckle on the left. A shield emblem with a cross is attached to the belt loop. The background is light beige, partially showing another leather item.The Suede Belt - Yellow Grain by Blue de Gênes is a yellow coiled belt in Italian leather featuring a silver buckle and brown stitching. A small brown logo is embossed near the buckle. Made in Italy with a smooth finish, its perfect for casual wear.

Suede Belt Yellow Grain

€99
A smiling man with long hair and beard relaxes on a wicker chair in an outdoor setting near a window, wearing a yellow shirt, blue jacket, and Blue de Gênes Vinci Super Used Jeans - expertly crafted in Italy.The Blue de Gênes Vinci Super Used Jeans - Used, featuring patches and slight fading, expertly crafted in Italy, are draped over a wooden chair against a light beige fabric backdrop on a wooden floor.

Vinci Super Used Jeans Used

€249
The Giacomo Selvedge Jeans in dark blue, from Blue de Gênes, crafted with Italian expertise, lie open on a light wooden floor. Made of rigid raw denim, they feature yellow stitching and visible belt loops, showcasing inside pockets and button fastening.A man with shoulder-length hair and a beard stands with arms crossed, wearing a white t-shirt, Giacomo Selvedge Jeans - Raw Denim by Blue de Gênes, and white sneakers. The backdrop is softly draping textured beige fabric against a wooden floor.

Giacomo Selvedge Jeans Raw Denim

€259
A person wears the Blue de Gênes Cosimo Trucker Jacket in Dark Blue Denim over a beige, textured knit shirt, focusing on the jackets stitching and the shirts pattern across the upper torso.A man in a Blue de Gênes Cosimo Trucker Jacket - Dark Blue Denim and jeans, paired with a beige sweater, stands before a large canvas. He gazes downward with one hand in his pocket against a backdrop of rumpled, light-colored fabric.

Cosimo Trucker Jacket Dark Blue Denim

€279
Close-up of a FlexCord Belt - Cognac by Blue de Gênes: handmade in Italy with brown full-grain leather featuring vertical grooves. The Magikflex buckles brushed metal finish beautifully contrasts the textured leather against a plain white background.The FlexCord Belt - Cognac by Blue de Gênes is a handmade in Italy, brown full-grain leather belt with a silver Magikflex buckle. It features embossed parallel lines, adjustment holes, and a small shield-like emblem near the tail end.

FlexCord Belt Cognac

€119
Close-up of Vinci Antique Jeans in mid blue denim, featuring metal buttons and orange stitching. The Blue de Gênes label appears with a small crest and cursive text on a dark background, accentuating exquisite Italian craftsmanship.Blue de Gênes Vinci Antique Jeans in mid blue denim are crafted from premium comfort stretch fabric, featuring subtle thigh and knee fading, five pockets, belt loops, and slightly rolled ankle cuffs—exemplifying exquisite Italian craftsmanship.

Vinci Antique Jeans Mid Blue Denim

€259
A person is wearing Blue de Gênes Recco F Jeans - Rinse Wash in dark blue with tapered legs and a brown leather waistband label, paired with a white shirt. The jeans feature yellow stitching, visible back pockets, and a relaxed regular fit for everyday comfort.A man stands casually on the wooden floor, wearing a white shirt and Blue de Gênes Recco F Jeans - Rinse Wash, featuring a relaxed regular fit with tapered legs. His outfit is completed by beige sneakers as he gazes forward with arms crossed against a textured, light-colored fabric backdrop.

Recco F Jeans Rinse Wash

€199
Close-up of Repi Roll Jeans in mid blue denim by Blue de Gênes, featuring a branded label inside the waistband. These regular slim-fit jeans show off a metallic button with brand engraving and classic stitching details, made from comfort stretch denim for added ease.These Repi Roll Jeans from Blue de Gênes, in mid blue denim, feature a classic five-pocket design and metal rivets. Made with comfort stretch denim, they include a button and zipper fly, slight fading for a worn look, long straight legs, and unrolled cuffs.

Repi Roll Jeans Mid Blue Denim

€229
A person in a white shirt and Blue de Gênes Vinci Denova Jeans (Dark Blue Denim) stands against a teal wall with legs crossed. They wear white high-top sneakers and a silver ring; the rustic wooden floor and a partially visible dark curtain complete the scene.A man in a white shirt and Vinci Denova Jeans by Blue de Gênes leans casually against a wooden door, teal wall behind him. Holding a pink hat and looking aside, he wears white sneakers; the expertly crafted Italian denim ensures both ease and style on the wooden floor.

Vinci Denova Jeans Dark Blue Denim

€239
Close-up of Repi Tocco Jeans in bleach denim by Blue de Gênes, showcasing a prominent brand label on the waistband. Features three rustic metal buttons and comfort stretch fabric, revealing texture and stitching details that highlight craftsmanship.The Repi Tocco Jeans by Blue de Gênes, crafted from light blue comfort stretch denim, are showcased against a white background. These slim-fit jeans feature a five-pocket layout, belt loops, visible stitching, and subtle fading on the thighs and knees for a cool, worn appearance.

Repi Tocco Jeans Bleach Denim

€229
The BdG S/S Grandad in navy by Blue de Gênes is a dark blue short-sleeve grandad t-shirt with a three-button placket featuring corozo nut buttons, laid flat on a white background.A man with a mustache stands by a rustic blue door with bird motifs, wearing a Blue de Gênes BdG S/S Grandad - Navy shirt and cream cardigan with corozo nut buttons. Soft shadows enhance the cozy atmosphere similar to grandads cherished corner.

BdG S/S Grandad Navy

€69
A close-up highlights the Vinci Topaz Jeans - Rinse Wash by Blue de Gênes, crafted in Italy from Comfort Stretch Denim. The dark blue jeans feature visible stitching and a small checkered flag tag near the front pocket, paired with a crisp white T-shirt against a blurred, neutral-toned backdrop.A man with medium-length hair, wearing a white t-shirt, Blue de Gênes Vinci Topaz Jeans - Rinse Wash, and white sneakers stands with hands in pockets against a wrinkled white fabric backdrop. A wooden floor adds a rustic touch.

Vinci Topaz Jeans Rinse Wash

€199
Close-up of Giacomo Maracas Jeans in vintage wash with metallic buttons and a Blue de Gênes label, highlighting Italian craftsmanship. The denim features visible stitching details, and the buttons also display the brand name.The Giacomo Maracas Jeans by Blue de Gênes feature Italian craftsmanship in blue denim with a straight-leg cut, button and zipper fly, front pockets, belt loops, a slightly faded look, and folded cuffs.

Giacomo Maracas Jeans Vintage Wash

€229
A person in a Sandro Chambray Shirt by Blue de Gênes is adjusting their sleeve while wearing dark blue jeans against a light, crumpled fabric background.A person with medium-length hair and a beard rolls up their sleeve, wearing a Sandro Chambray Shirt - Chambray by Blue de Gênes and dark jeans. They stand against a textured cream-colored backdrop, exuding casual sophistication.

Sandro Chambray Shirt Chambray

€159
Close-up of navy Repi Grasso Jeans by Blue de Gênes, featuring a label and two engraved metal buttons. These buttons add a rustic touch to the classic five-pocket design, showcasing the timeless appeal of regular slim-fit craftsmanship.Navy Repi Grasso Jeans by Blue de Gênes showcase a classic five-pocket style with button and zip closure, belt loops, and subtle stitching. The regular slim-fit jeans have a slightly textured fabric for a refined look.

Repi Grasso Jeans Navy

€219
Close-up of the Enrico Grass Shirt - Navy Stripe by Blue de Gênes, showcasing its blue and white stripes, corozo logo buttons, orange brand label, prominent collar, and a cotton/linen blend.The Blue de Gênes Enrico Grass Shirt - Navy Stripe is made from soft cotton/linen in light blue with fine vertical stripes, a pointed collar, and corozo logo buttons, laid flat against a white backdrop.

Enrico Grass Shirt Navy Stripe

€189
A close-up of a person wearing Blue de Gênes’ Elak Riga Shorts in blue stripe, crafted from fine line cotton with vertical stripes and Corozo nut buttons for elegance. The shorts feature a small embroidered logo against a solid dark green backdrop.The mustached man wears a Blue de Gênes light blue blazer in fine line cotton, Elak Riga Shorts - Blue Stripe with Corozo buttons, and a navy striped shirt. He stands facing sideways against a textured teal wall and rustic wooden door, hands in pockets.

Elak Riga Shorts Blue Stripe

€139
Close-up of a person on sand, wearing Blue de Gênes Menzo Cedric Chino - Navy and a blue floral shirt. The vintage look is amplified by the soft fade of the pants and the shirts hem, with a blurred background for emphasis.A bearded man lies on a striped towel on the sand, exuding a vintage vibe. He wears a floral shirt and Blue de Gênes Menzo Cedric Chino in navy while holding a straw hat. His gaze is directed away from the camera, completing the relaxed beach look.

Menzo Cedric Chino Navy

€189
Close-up of a person wearing Blue de Gênes Menzo Cedric Chino in Green Bay with garment-dyed cotton ripstop fabric and pocket button detail, paired with a blue and white textured knit sweater. The background is softly blurred.In front of a large canvas, a person in a striped shirt and garment-dyed blue pants reminiscent of the Menzo Cedric Chino - Green Bay by Blue de Gênes holds a blue hat to their face, with light shoes complementing the ensemble. Draped cotton ripstop cloth covers the floor and wall.

Menzo Cedric Chino Green Bay

€189
Close-up of Abramo Desk Shorts - Natural from Blue de Gênes, featuring light beige textured fabric with a woven pattern. Likely a cotton/linen blend, the material appears soft and flexible with thread variations.Beige Abramo Desk Shorts - Natural by Blue de Gênes, crafted from a cotton/linen blend, feature belt loops, side pockets, an embroidered logo on the left pocket, and a button and zipper closure for easy wear.

Abramo Desk Shorts Natural

€149
The Basso Dob Shirt - Blue Water by Blue de Gênes showcases a white cotton jacquard fabric with a subtle grid pattern and small blue dots in a yarn dye stripe design, evoking the elegance of European tailoring with textured waves.The Basso Dob Shirt - Blue Water by Blue de Gênes, is a white, long-sleeve button-up featuring European tailoring. It has a single front pocket and a small collar with front buttons. Made from sophisticated cotton jacquard fabric, it exudes subtle elegance against a plain background.

Basso Dob Shirt Blue Water

€189
A pair of open Palto Riga Chino - Blue Stripe trousers by Blue de Gênes on a wooden floor, featuring a button fly. The interior label includes an illustration, while the cotton fabric features a striped pattern lining for a relaxed fit.Palto Riga Chino - Blue Stripe by Blue de Gênes hang on a clothesline against a cloudy sky, secured by wooden pegs. Their relaxed fit and button fly contribute to a casual style, with lush green fields and a rustic wooden boardwalk in the background.

Palto Riga Chino Blue Stripe

€189
A man in Blue de Gênes BdG S/S Grandad - Snow White shirt, featuring corozo nut buttons, layers it over a white cotton slub yarn henley. He wears a silver chain necklace and has a mustache, standing in front of blurred neutral-toned shapes.A tattooed man hides his face under a blue cap while wearing a striped short-sleeve shirt over the Blue de Gênes BdG S/S Grandad t-shirt in Snow White, styled with cotton slub yarn, against a neutral backdrop.

BdG S/S Grandad Snow White

€69
The Lori Tarlo Chino in navy from Blue de Gênes is displayed on a white background. These relaxed-fit pants are made of navy cotton and include features like a button and zipper closure, belt loops, and side pockets.A man in Lori Tarlo Chino - Navy by Blue de Gênes plays chess alone outdoors, dressed in a relaxed-fit navy cotton outfit and cap. Hes seated on a wooden bench by a table with a red patterned cloth, surrounded by a lantern, wine bottle, and papers under an overcast sky on grass.

Lori Tarlo Chino Navy

€179
The Monte Stripe Knit - Green Bay by Blue de Gênes is a long-sleeve, crew neck shirt featuring green and white stripes, made from a casual cotton/linen blend. Its lightweight fabric and roll-rib hem make it ideal for everyday wear.A mustached man in light pants lies on a couch, wearing the Monte Stripe Knit - Green Bay by Blue de Gênes, with rings and a neckerchief. His relaxed hands rest on his chest against the sweaters roll-rib hem, set against a crochet-patterned pillow backdrop.

Monte Stripe Knit Green Bay

€129
The Bologna Lapo Shirt by Blue de Gênes is a light blue, long-sleeve shirt in a cotton-linen blend. It features a mandarin collar, white buttons, and yarn-dyed stripes for subtle elegance, showcased on a pristine white background.A man wears a Blue de Gênes Bologna Lapo Shirt in white stripe, paired with a white and navy patterned scarf. With a stylish side-swept hairstyle and mustache, he stands confidently against a white wall.

Bologna Lapo Shirt White Stripe

€189
The Achille Cardigan - Navy by Blue de Gênes is a dark navy cotton cardigan featuring a V-neck, corozo buttons, and two front pockets. Its fabric displays subtle vertical ribbing, reflecting advanced knitting techniques for enhanced texture.The Achille Cardigan - Navy by Blue de Gênes, featuring Corozo button closure and two front pockets, hangs on a wooden hanger against a rustic wooden door.

Achille Cardigan Navy

€199
The Ludovico Tarlo Gilet - Navy by Blue de Gênes features a deep V-neck, button closure, and two flap pockets. Its crinkled cotton fabric reveals a dark blue interior at the edges, with an elegant Blue de Gênes flag pin for a stylish touch.The individual sports a navy blazer adorned with a Blue de Gênes flag pin and wears a blue-and-white striped shirt. The ensemble includes the Ludovico Tarlo Gilet - Navy by Blue de Gênes, showcasing chambray fabric with buttons. The view captures their clothing details from the chest up, face partially visible.

Ludovico Tarlo Gilet Navy

€189
Close-up of a person wearing the Pantella Desk Gilet - Natural by Blue de Gênes, paired with a light-colored suit featuring Corozo buttons and a left-side pocket. Crafted from a Cotton/Linen blend, the textures stand out against a softly blurred background.Wearing a Blue de Gênes Pantella Desk Gilet in natural, a person leans casually against a rustic wooden door. Complementing their look with Corozo buttons, navy shirt, and light gray sneakers on a wooden floor, the teal-painted wall adds charm to their effortless style.

Pantella Desk Gilet Natural

€179
Close-up of BdG Grandad - Navy fabric by Blue de Gênes, folded to reveal a subtle textured pattern. Crafted from cotton slub yarn, it appears soft and heathered with classic blue tones.The BdG Grandad - Navy by Blue de Gênes is a long-sleeve T-shirt with a buttoned placket using Corozo nut buttons and features a stitched logo near the hem.

BdG Grandad Navy

€79
A close-up of Blue de Gênes BdG Grandad in Snow White shows light gray fabric with a cotton slub-like texture. It has a subtle diagonal crease, slightly rough feel, faint horizontal lines, and soft matte finish reminiscent of a classic grandad t-shirt.The BdG Grandad - Snow White by Blue de Gênes features a classic white long-sleeve design crafted from cotton slub yarn, a round neckline, and a short button placket with Corozo nut buttons, elegantly displayed on a white background.

BdG Grandad Snow White

€79
A person wearing the Blue de Gênes Gabbiano Riga Blazer - Blue Stripe, featuring a pocket and small cross pin, is seen from the side. The relaxed fit matches the dark teal background beautifully.A man with a mustache leans against a teal wall, donning the Gabbiano Riga Blazer - Blue Stripe by Blue de Gênes over a navy and white striped shirt, paired with matching shorts. His hands rest in his pockets as he gazes to the side, near a partially visible wooden door.

Gabbiano Riga Blazer Blue Stripe

€299
A bearded man stands on a sandy beach under a cloudy sky, wearing the Blue de Gênes Resort Melfi Shirt - Multi Pattern over a white tank top, paired with a hat featuring a colorful band.A man stands on a beach, running his hand through his hair while holding a hat. He dons a Blue de Gênes Resort Melfi Shirt - Multi Pattern, its vibrant hues contrasting beautifully against the cloudy sky and sandy shore.

Resort Melfi Shirt Multi Pattern

€189

To do our designs justice, we source quality materials from around the world, add a sense of craftsmanship and use traditional techniques of making clothes.

To do our designs justice, we source quality materials from around the world, add a sense of craftsmanship and use traditional techniques of making clothes.

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