Blue de Gênes

Gifts That Feel Like a Hug

Shop Knitwear

Timeless Denim. Modern Soul.

A person wearing a navy blue knit sweater, a blue-and-white striped shirt, and Blue de Gênes Giacomo BLK Used Jeans in grey denim with one hand in their pocket, photographed from the side.

A man leans against a white wall with his hands in his pockets, wearing a brown plaid coat, navy sweater, light blue shirt, Blue de Gênes Giacomo BLK Used Jeans in grey denim, and tan loafers.

Giacomo BLK Used Jeans Grey Denim

1.799 kr

A man in a gray cardigan, Blue de Gênes Giacomo Selvedge V2 Jeans - Raw Denim, and brown shoes stands indoors looking at his left hand. Next to him are a paint roller tray and a canvas painted blue on white.

A person wearing a chunky beige knit sweater and Blue de Gênes Giacomo Selvedge V2 Jeans in raw denim stands with one hand in their pocket, photographed from the side against a plain background.

BGgiacomo Selvedge V2 Jeans Raw Denim

1.899 kr

A person stands against a plain background wearing a white t-shirt, Blue de Gênes Repi Dark Vintage Jeans in mid blue denim, and brown suede loafers, hands in pockets. Their head is not visible in the image.

Repi Dark Vintage Jeans Mid Blue Denim

2.099 kr

Close-up of the upper part of Blue de Gênes Recco BlueBlk Jeans in blue-black denim, showing the front pocket, shield-shaped emblem, metal rivets, and a Made in Italy label with an Italian flag. These jeans feature a relaxed regular fit.

A pair of Blue de Gênes Recco BlueBlk Jeans in blue-black denim, laid flat on a white background, featuring front pockets, belt loops, button closure, and a relaxed regular fit with tapered legs.

Recco BlueBlk Jeans Blue Black Denim

1.799 kr

A person sits in a black leather chair wearing Blue de Gênes Giacomo Osaka Jeans in dark denim, made in Italy, with a relaxed loose fit and a small ripped patch on the left thigh. The focus is on the jeans.

Giacomo Osaka Jeans Dark Denim

2.199 kr

BGrepi Dai V Dark V2 Jeans Dark Blue Denim

1.499 kr

A person wears Blue de Gênes Recco Blue Vintage Jeans in a vintage wash with visible seams and a curved stitch on the back pocket, styled with a dark blue sweater and one hand in their pocket, shown from the waist down.

Recco Blue Vintage Jeans Vintage Wash

1.899 kr

A man stands in a plain room, wearing a white t-shirt, beige sneakers, and Blue de Gênes Vinci Girisha Rinse Jeans in rinse wash. He looks over his shoulder as soft lighting casts a gentle shadow on the wall behind him.

A man stands in a white room wearing a white tee, Vinci Girisha Rinse Jeans by Blue de Gênes in rinse wash, and white sneakers with tan soles. He has one hand in his pocket and looks off to the side with a relaxed expression.

BGvinci Girisha Rinse Jeans Rinse Wash

1.199 kr

Marco Used Jeans Used

1.299 kr

A person in Blue de Gênes Vinci Girisha Used Jeans and a white tee stands with their left hand in the jean pocket, shown from waist to mid-thigh.

A man stands indoors against a light gray wall, looking down with his hands in the Vinci Girisha Used Jeans by Blue de Gênes. He wears a white t-shirt, beige sneakers, and soft lighting casts a gentle shadow behind him.

BGvinci Girisha Used Jeans Used

1.299 kr

A man in a white t-shirt, Blue de Gênes Repi Giulio Light V2 Jeans in grey denim, and brown shoes stands against a plain light background, looking down with his hands in his pockets.

Repi Giulio Light V2 Jeans Grey Denim

1.399 kr

To do our designs justice, we source quality materials from around the world, add a sense of craftsmanship and use traditional techniques of making clothes.

Where Craftsmanship Meets Comfort

A person wearing the Blue de Gênes Yomaha Halfzip Knit in Fungi stands indoors near a potted monstera and wooden block, partially covering their face with one hand.

Yomaha Halfzip Knit Fungi

2.199 kr

Close-up of the Blue de Gênes Block Knit Cardigan in a navy checkered pattern, featuring a soft chunky wool blend texture and two black buttons.

Block Knit Cardigan Navy Pattern

1.699 kr

A smiling man with tousled hair sits on a blue bench outdoors, reading a newspaper while wearing the Blue de Gênes Honshu Crewneck Knit in Navy draped over his shoulders, paired with a white shirt, patterned tie, and jeans. A coat lies beside him.

A man in the Blue de Gênes Honshu Crewneck Knit in navy sits outdoors with a newspaper, looking thoughtfully to the side. Lush green foliage forms a blurred background.

Honshu Crewneck Knit Navy

1.299 kr

Close-up of three Yomaha Halfzip Knit sweaters by Blue de Gênes—shown in light beige, dark navy, and scarab green. The chunky knit texture highlights their cozy, classic appeal.

The Blue de Gênes Yomaha Halfzip Knit in Scarab, a dark green ribbed jumper, is neatly folded and displayed atop a tall rectangular wooden pedestal against a plain light background.

Yomaha Halfzip Knit Scarab

2.199 kr

Malakka Polo Knit Army

1.599 kr

Porto Knit Henna

1.499 kr

The Honshu Crewneck Knit in Fungi by Blue de Gênes is a beige, long-sleeve sweater made from a soft lambswool blend, shown laid flat on a white background.

Honshu Crewneck Knit Fungi

1.299 kr

A man with wavy brown hair wears the Blue de Gênes Nuvali Polo Cardigan in navy over a white shirt and a patterned scarf, standing against a plain gray background.

Nuvali Polo Cardigan Navy

1.299 kr

A man with curly hair sits outdoors, resting his face on one hand, looking thoughtful. He wears the Blue de Gênes Gifu Knit Cardigan in Chocolate over a denim shirt, with a black jacket on his lap and green foliage behind him.

Gifu Knit Cardigan Chocolate

1.599 kr

A man models the Blue de Gênes Sakura Knit Cardigan in Stone, showing off its chunky knit texture and dark buttons as he stands sideways, hands behind his head, highlighting both the sweater’s details and his thoughtful look.

Sakura Knit Cardigan Stone

1.799 kr

A man in a blue textured blazer, blue and white striped shirt, and navy tie with red stripes adjusts his tie. His look is effortlessly stylish—perfectly complemented by the Blue de Gênes Gifu Knit Cardigan in Navy.

Gifu Knit Cardigan Navy

1.599 kr

Nuvali Polo Cardigan Dark Slate

1.299 kr

Porto Knit Fungi

1.499 kr

Close-up of a person wearing the Blue de Gênes Yomaha Halfzip Knit in navy over a blue and white striped collared shirt, layered with a brown and navy houndstooth coat. The person's neck and lower face are partially visible.

A man with tousled hair stands against a plain background, wearing the Blue de Gênes Yomaha Halfzip Knit in navy under a brown houndstooth coat. He looks down, holding his coat open with one hand.

Yomaha Halfzip Knit Navy

2.199 kr

Wearing the Blue de Gênes Toyama Stripe Knit L/S in Dark Navy with blue jeans and a cap, a person walks outdoors, a folded newspaper in their back pocket, surrounded by green foliage and a gravel path.

Toyama Stripe Knit L/S Dark Navy

1.899 kr

ABOUT US

Behind the brand

ABOUT US

Behind the brand

THE
CLASSICS

A CURATED SELECTION OF OUR BEST-SELLING ITEMS. YOUR WARDROBE STAPLES.

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YOUR WARDROBE STAPLES

BGpaulo Pavia 1 V2 Chino Charcoal

1.299 kr

The Paulo Pavia 1 V2 Chino - Army by Blue de Gênes features front pockets, button and zip closure, and rolled cuffs. Inspired by vintage military styles, these green chinos are crafted from soft stretch cotton. Shown laid flat on a white background.

A person models the Blue de Gênes Paulo Pavia 1 V2 Chino - Army, styled with a white t-shirt and one hand in their pocket, shown from the waist down against a plain background.

BGpaulo Pavia 1 V2 Chino Army

1.299 kr

A man wearing a white t-shirt, Blue de Gênes BGpaulo Pavia 1 V2 Chino in Midnight Blue, and brown shoes stands against a plain light background, looking down with one hand on his head and the other in his pocket.

BGpaulo Pavia 1 V2 Chino Midnight Blue

1.299 kr

A pair of Blue de Gênes Paulo Pavia 1 V2 Chino pants in khaki cotton stretch, featuring button and zipper closure, front and back pockets, and slightly rolled-up cuffs, laid flat on a white background.

A close-up shows a person wearing Blue de Gênes Paulo Pavia 1 V2 Chino - Khaki pants in cotton stretch, styled with a blue chambray shirt and black top. The chinos feature a small red and white shield pin near the pocket.

BGpaulo Pavia 1 V2 Chino Khaki

1.299 kr

A person stands with one hand in their pocket, wearing Blue de Gênes Paulo Pavia 1 V2 Chino – Fungi, crafted from cotton stretch fabric. The photo is cropped from the chest down, highlighting this stylish and casual look.

A man with curly hair sits on a chair, wearing a denim jacket, light blue shirt, Blue de Gênes Paulo Pavia 1 V2 Chino - Fungi pants, white socks, black shoes, and holding a hat while looking to the side.

BGpaulo Pavia 1 V2 Chino Fungi

1.299 kr

The Blue de Gênes Recco F V2 Jeans - Rinse Wash feature dark blue denim, five pockets, copper rivets, visible stitching, and straight-cut legs, shown laid flat on a white background.

A close-up side view shows a person in Blue de Gênes Recco F V2 Jeans - Rinse Wash and a white shirt, highlighting the jeans visible stitching and pocket details against a light, blurred background.

BGrecco F V2 Jeans Rinse Wash

1.499 kr

BGgiacomo Selvedge V2 Jeans Raw Denim

1.899 kr

A man stands with his back to the camera, wearing a white T-shirt, Blue de Gênes BGvinci Pala Dark V2 Jeans in dark blue denim, and brown shoes. One arm is bent behind his back as he holds his opposite wrist.

BGvinci Pala Dark V2 Jeans Dark Blue Denim

1.499 kr

Wearing Blue de Gênes Menzo Dobby Chino in khaki, featuring a side emblem and comfort stretch, the individual pairs them with a white shirt. Theyre viewed waist-down against a light, textured background, emphasizing the vintage style of their outfit.

A man with medium-length hair and a mustache stands on a wooden floor in a vintage look. He wears a white henley shirt with Blue de Gênes Menzo Dobby Chino - Khaki pants, featuring comfort stretch. His hands are behind his back against a wrinkled white fabric backdrop.

Menzo Dobby Chino Khaki

1.199 kr

Sandro Oxford Shirt White

1.099 kr

Close-up of Blue de Gênes Menzo Dobby Chino in Dark Navy, featuring a visible side pocket and belt loop for vintage-inspired style. A small triangular patch adds charm. Crafted from comfort stretch fabric, they have a smooth yet slightly textured finish.

Menzo Dobby Chino Dark Navy

1.199 kr

A bearded man stands against an off-white fabric, wearing a Blue de Gênes Zorba Knit Waistcoat in navy over a white shirt, with blue jeans and brown shoes. His hands are in his pockets, admiring the corozo nut buttons as he gazes sideways.

Zorba Knit Waistcoat Navy

1.299 kr

A bearded man in a Blue de Gênes Sandro Oxford Shirt with blue stripes and dark jeans stands near a ladder. He gazes to the side, hands clasped, in a minimalistic setting with a plain background, reflecting simple elegance and subtle sophistication.

Sandro Oxford Shirt Blue Stripe

1.099 kr

The Sagi Nuovo T-shirt by Blue de Gênes is crafted from premium cotton, featuring a regular fit, a small left chest pocket, and black label inside the collar. Displayed on white with The Classics diagonal banner in the bottom right corner.

Sagi Nuovo T-shirt White

499 kr

Close-up of a dark navy Gabbiano Dobby Blazers collar, featuring a Blue de Gênes label and the number 50. The textured fabric is reminiscent of vintage janitor blazers with visible stitching details, enhancing its timeless charm.

The Gabbiano Dobby Blazer by Blue de Gênes is displayed flat on a white background. This dark navy blazer, inspired by vintage janitor styles, features a single-breasted design with three buttons, a notch lapel, one chest pocket, and two large flap pockets.

Gabbiano Dobby Blazer Dark Navy

1.999 kr

Vinci Topaz Jeans Rinse Wash

1.499 kr

The Giacomo Selvedge Jeans in dark blue, from Blue de Gênes, crafted with Italian expertise, lie open on a light wooden floor. Made of rigid raw denim, they feature yellow stitching and visible belt loops, showcasing inside pockets and button fastening.

Giacomo Selvedge Jeans Raw Denim

1.899 kr

Blue de Gênes Repi Dai V Dark Jeans in dark blue denim are laid flat on a white surface. Made from comfort stretch fabric, they feature a button fly with visible buttons, rolled cuffs, and a light-colored lining on the interior waistband for style.

A man with long hair and a beard wears casual attire, including a white t-shirt, Repi Dai V Dark Jeans by Blue de Gênes, and black shoes. He poses beside hanging denim fabric and a table with folded cloth from Repi Jeans against a plain studio wall.

Repi Dai V Dark Jeans Dark Blue Denim

1.499 kr

Stone Menzo Dobby Chino by Blue de Gênes offers a vintage look with button and zipper closure, adjustable waistband, side pockets, slightly rolled cuffs, comfort stretch fabric, and a small emblem near the pocket.

Menzo Dobby Chino Stone

1.199 kr

A man with glasses and a beard confidently walks in front of an open-top red vintage car, wearing a striped long-sleeve shirt, Paulo Pavia 1 Chino - Ecru by Blue de Gênes, and beige shoes. The backdrop features a grassy hill under a cloudy sky.

Paulo Pavia 1 Chino Ecru

1.299 kr

Paulo Pavia 1 Chinos in jet black by Blue de Gênes, crafted in Italy from cotton stretch fabric. They feature side pockets, belt loops, a button, zip closure, and red stitching detail near the ankle hems. Laid flat against a white background.

A stack of Blue de Gênes Paulo Pavia 1 Chino pants, including jet black, made in Italy with premium stretch cotton, rests on a wooden table against a draped grayish fabric backdrop.

Paulo Pavia 1 Chino Jet Black

1.299 kr

A person in a Sandro Chambray Shirt by Blue de Gênes is adjusting their sleeve while wearing dark blue jeans against a light, crumpled fabric background.

Sandro Chambray Shirt Chambray

1.199 kr

The Sandro Oxford Shirt by Blue de Gênes, in light blue, is crafted from organic cotton. It has long sleeves, a front chest pocket, and a button-down design. Laid flat on a white background, it features a small label in the bottom right corner reading The Classics.

A person seen from behind wears the Sandro Oxford Shirt in blue by Blue de Gênes over a striped shirt, hands crossed behind their back and fingers holding the striped layer, against a plain gray background.

Sandro Oxford Shirt Blue

1.099 kr

Sagi Nuovo T-shirt Black

499 kr

Close-up of the Sagi Nuovo T-shirt in Dark Navy by Blue de Gênes, a wardrobe staple with an inside collar label reading Perpetuo Merino and Large in orange text. A loop hangs below the label, as this premium cotton piece is elegantly displayed on a white background.

The Blue de Gênes Sagi Nuovo T-shirt in dark navy, made from premium cotton, boasts a small chest pocket with subtle branding on the pocket and hem. Its displayed flat on a white background with diagonal text reading The Classics—an essential wardrobe staple.

Sagi Nuovo T-shirt Dark Navy

499 kr

A man with short brown hair and a beard stands against a light background, wearing a white T-shirt, Blue de Gênes BGvinci Pala Used V2 Jeans in denim blue, a necklace, and brown shoes. His hands are in his pockets as he looks to the side.

BGvinci Pala Used V2 Jeans Denim Blue

1.599 kr

BGrepi Dai V Dark V2 Jeans Dark Blue Denim

1.499 kr

Repi Giulio Light V2 Jeans Grey Denim

1.399 kr

A man stands against a plain background, wearing a white stretch cotton t-shirt and Blue de Gênes BGpaulo Pavia 1 V2 Chino pants in ecru, with brown shoes. He crosses one arm and touches his face, gazing thoughtfully into the distance.

BGpaulo Pavia 1 V2 Chino Ecru

1.299 kr

BGpaulo Pavia 1 V2 Chino Fudge

1.299 kr

The BGcosimo Trucker V2 Jacket by Blue de Gênes is a dark blue denim classic with long sleeves, front buttons, two chest and two lower pockets, visible contrast stitching, a collar, and a timeless regular fit.

BGcosimo Trucker V2 Jacket Dark Blue Denim

2.099 kr

BGvinci Girisha Rinse Jeans Rinse Wash

1.199 kr

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To do our designs justice, we source quality materials from around the world, add a sense of craftsmanship and use traditional techniques of making clothes.

To do our designs justice, we source quality materials from around the world, add a sense of craftsmanship and use traditional techniques of making clothes.

ABOUT US

ABOUT US

THECLASSICS

FREE SHIPPING ON ALL ORDERS OVER €100

FREE SHIPPING ON ALL ORDERS OVER €100

Stories

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THE
CLASSICS