Products

Close-up of Blue de Gênes BdG Boxershorts (3 Pack, Black) showing antibacterial fabric, fine stitching, and hemmed edge, revealing the texture and breathable quality of these premium men's underwear.A 3-pack of plain black men's boxer briefs from Blue de Gênes, crafted from breathable fabric with a subtle branded waistband, displayed flat on a light gray background.

BdG Boxershorts Black

799 kr
A dark blue fabric patch with "Progetto Heritage Blue de Gênes" and a crest is sewn onto the off-white BDG Canvas Bag by Blue de Gênes, featuring orange stitching.The Blue de Gênes BDG Canvas Bag - Off White is a cream-colored tote with handles and a drawstring, featuring a black rectangular patch with white text and a small graphic on the front. The bag is shown on a white background.

BDG Canvas Bag Off White

999 kr
A close-up of the BGathol Belt - Dark Brown by Blue de Gênes, crafted in Italy from full-grain leather and featuring a classic metal buckle, displayed diagonally on a white background.The BGathol Belt - Dark Brown by Blue de Gênes is a coiled, full-grain leather belt in brown, featuring a classic metal buckle and a small shield emblem on the end tip. Handmade in Italy, it is displayed on a plain white background.

BGathol Belt Dark Brown

1,099.99 kr
BGbaio Twill Blazer - ChalkThe BGbaio Twill Blazer - Chalk by Blue de Gênes, a cream cotton jacket with a chest patch, rests on a wooden chair atop an ornate rug with dark curtains behind.

BGbaio Twill Blazer Chalk

2,899 kr
Close-up of the BGbasso Meco Shirt in Beige Stripe, a button-up shirt with beige and white stripes and a stand collar. The Blue de Gênes label features a red and white shield logo on a tan background. Expertly crafted from 100% cotton, this shirt is proudly made in Portugal.A BGbasso Meco Shirt - Beige Stripe by Blue de Gênes, featuring long sleeves, a button-up front, a band collar, and thin light vertical stripes, crafted from 100% cotton and displayed flat on a white background.

BGbasso Meco Shirt Beige Stripe

From 2,228 kr
BGbilly S/S Cardigan - ChalkA man wearing sunglasses and the Blue de Gênes BGbilly S/S Cardigan in Chalk stands outdoors on a sunny day, smiling with a toothpick in his mouth and one hand on his head. Grass and trees can be seen in the background.

BGbilly S/S Cardigan Chalk

1,899 kr
Close-up of a person wearing the Blue de Gênes BGbilly S/S Cardigan in Dark Navy, featuring a vintage-inspired textured knit. Only the torso, collar, and upper arm are visible.A man stands before dark green curtains, hands in pockets, wearing the Blue de Gênes BGbilly S/S Cardigan in Dark Navy over a dark tee, beige shorts, and a watch, gazing to the side.

BGbilly S/S Cardigan Dark Navy

1,899 kr
A close-up of the Blue de Gênes BGbob Knit Polo - Navy, a 100% cotton nautical shirt with navy and white stripes, cream buttons, and a cream collar against a white background.The Blue de Gênes BGbob Knit Polo - Navy is a short-sleeved cotton polo with cream collar, cuffs, and hem, featuring thin navy and cream stripes for a classic look.

BGbob Knit Polo Navy

From 1,333 kr
A close-up of the Blue de Gênes BGbob Knit Polo - Sunflower, a short-sleeved cotton knit polo with textured horizontal yellow and white stripes, shown on a white background.BGbob Knit Polo - Sunflower by Blue de Gênes, featuring yellow and white horizontal stripes, a white collar, and white sleeve cuffs, displayed flat on a white background.

BGbob Knit Polo Sunflower

From 1,333 kr
Close-up of a Blue de Gênes BGcanna Lin Gilet in Grey Mel, featuring a beige tag with a shield emblem inside the collar. Size “50” is below. The vest is lined with white fabric and showcases timeless style.The BGcanna Lin Gilet by Blue de Gênes in Grey Mel is a sleeveless linen hemp vest with a V-neck, five front buttons, and two front welt pockets, shown flat on a white background.

BGcanna Lin Gilet Grey Mel

2,399 kr
A man wearing the Blue de Gênes BGcanopy Jacket in Navy Peony, a striped yellow and white sweater, beige pants, and a navy cap stands before dark green curtains, looking left with one hand in his pocket.A man in the Blue de Gênes BGcanopy Jacket - Navy Peony adjusts its collar, wearing a navy cap, a cream and yellow striped sweater layered over a collared shirt, white pants, and a brown belt, standing before dark green curtains.

BGcanopy Jacket Navy Peony

3,999 kr
Close-up of the Blue de Gênes BGclubhouse Rugby Sweatshirt in navy, featuring a prominent white collar, soft cotton jersey fabric, white buttons, and a signature label—evoking timeless style rooted in athletic heritage.The BGclubhouse Rugby Sweatshirt - Navy by Blue de Gênes is a long-sleeve rugby sweatshirt made from soft cotton jersey, featuring a classic white collar and a small embroidered crest in green, white, and red on the left chest—a nod to athletic heritage.

BGclubhouse Rugby Sweatshirt Navy

1,999 kr
Close-up of the BGcody Fling Shirt in Pale Khaki by Blue de Gênes, a relaxed fit linen shirt with beige fabric, vertical blue stripes, and white buttons.Wearing the Blue de Gênes BGcody Fling Shirt in pale khaki and red shorts, a man stands with a jacket over his shoulder, gazing to the side. Beside him, a wooden chair with flowers sits against a plain background.

BGcody Fling Shirt Pale Khaki

1,899 kr
A Blue de Gênes BGcollege Belt - Green Stripe is laid flat on a white background. The belt features green, yellow, and cream stripes along with brown leather accents near the metal buckle and holes.Introducing the BGcollege Belt - Green Stripe by Blue de Gênes: this stylish rolled webbed belt features green stripes, accented with brown leather details near the silver buckle and finished with a subtle cross emblem on the leather section. Inspired by Blue de Gênes’ renowned craftsmanship, it blends classic style with durability for a timeless accessory.

BGcollege Belt Green Stripe

From 1,099 kr
The Blue de Gênes BGcollege Belt - Navy Stripe features a brown leather buckle attachment and a navy blue and yellow striped strap, shown on a white background with a white tag hanging from the silver buckle.The Blue de Gênes BGcollege Belt - Navy Stripe features navy, yellow, and white stripes, brown leather accents by the silver buckle, and a stitched emblem on the leather for a refined touch.

BGcollege Belt Navy Stripe

From 1,099 kr
A smiling man wears Blue de Gênes BGcopple Rodas Shorts in Pale Khaki with a navy blue knitted short-sleeve shirt, standing before dark green curtains with his hands in his pockets.A man stands indoors in front of dark green curtains and a flag, wearing a navy short-sleeve button-up shirt, Blue de Gênes BGcopple Rodas Shorts in Pale Khaki, and a wristwatch, with his hands together as if adjusting his wrist.

BGcopple Rodas Shorts Pale Khaki

1,799 kr
Close-up of a dark blue BGcosimo Trucker V2 Jacket by Blue de Gênes, featuring western denim style, tan stitching, metallic buttons, and an inner collar label with the brand's shield logo.The BGcosimo Trucker V2 Jacket - Dark Blue Denim by Blue de Gênes features bronze buttons, two large front pockets, a pointed collar, and tan stitching. This classic western-style jacket is expertly crafted in Italy and shown on a plain white background.

BGcosimo Trucker V2 Jacket Dark Blue Denim

3,299.99 kr
A man stands on a patterned rug by dark green curtains, wearing the Blue de Gênes BGcricket Lin Blazer in Grey Mel with a relaxed fit, paired with a white shirt and brown loafers. A navy flag with white text is displayed to his left.A man wears the Blue de Gênes BGcricket Lin Blazer in Grey Mel over a white shirt, standing with one hand behind his head and looking down, in front of dark pleated curtains.

BGcricket Lin Blazer Grey Mel

4,199 kr
The BGcupra Print Shorts - Multi Pattern by Blue de Gênes are laid flat on a grassy lawn under sunlight, showing off their pink and beige cotton twill with white lining.A pair of Blue de Gênes BGcupra Print Shorts - Multi Pattern, wide-fit camo style with button and zipper fly, shown open on green grass in sunlight.

BGcupra Print Shorts Multi Pattern

1,899 kr
Close-up of Blue de Gênes BGcupra Toll Shorts in navy stripe, featuring white vertical pinstripes, a belt loop, side pocket, and a small metallic emblem near the seam.The BGcupra Toll Shorts - Navy Stripe by Blue de Gênes feature classic cotton navy shorts with white vertical pinstripes, front pleats, side pockets, and a brown button—perfect for relaxed workwear style.

BGcupra Toll Shorts Navy Stripe

From 1,781 kr
A close-up of the Blue de Gênes BGenric Hope L/S Shirt in Blue Fog shows a light gray pocket with a small shield emblem stitched on the corner, ideal as a breathable summer shirt.The Blue de Gênes BGenric Hope L/S Shirt in Blue Fog is a light blue linen, long-sleeve shirt with a collar and chest pocket—ideal for effortless, breathable summer style.

BGenric Hope L/S Shirt Blue Fog

1,999 kr
Close-up of the BGenric Hope L/S Shirt in Chalk by Blue de Gênes, a cream-colored, breathable summer shirt with a light fabric, vertical button row, visible placket stitching, and a smart cut away collar.Five Blue de Gênes BGenric Hope L/S shirts in chalk, red, blue, gray, and dark green hang on wooden hangers against a sunlit white wall—striped shadows highlight their breathable linen for the perfect summer shirt display.

BGenric Hope L/S Shirt Chalk

1,999 kr
A neatly folded Blue de Gênes BGenric Hope L/S Shirt - Coral sits on a beige surface, layered under a blue denim jacket, with overlapping blue and red oval scribbles drawn around it.A man in the Blue de Gênes BGenric Hope L/S Shirt - Coral, layered over a white t-shirt and light blue jeans, stands looking down next to a wooden chair topped with colorful flowers, set against a plain light background.

BGenric Hope L/S Shirt Coral

1,999 kr
A close-up of the Blue de Gênes BGenric Hope L/S Shirt in Dark Navy shows its neatly stitched pocket with a small blue shield emblem—an ideal, breathable choice for summer.The Blue de Gênes BGenric Hope L/S Shirt in Dark Navy is a breathable linen, long-sleeve button-up with a cut away collar and single chest pocket—perfect for summer days. Laid flat on a white background.

BGenric Hope L/S Shirt Dark Navy

1,999 kr
A man wears a textured beige jacket with brown buttons and a shield-shaped pin over the Blue de Gênes BGenric Hope L/S Shirt - Green Harvest. The image partially shows his face, focusing on the outfit.A man with wavy hair wears the Blue de Gênes BGenric Hope L/S Shirt in Green Harvest under a light beige jacket, holding a brown bag and looking down to his left against a plain light background.

BGenric Hope L/S Shirt Green Harvest

1,999 kr
A close-up of the Blue de Gênes BGenric Hope S/S Shirt in Dark Navy, featuring a small embroidered blue shield emblem near the bottom right corner of the pocket.The Blue de Gênes BGenric Hope S/S Shirt in dark navy is a breathable, short-sleeve linen button-up with a single chest pocket and collar, shown laid flat on a white background.

BGenric Hope S/S Shirt Dark Navy

1,799 kr
The BGenrico Mida Shirt - Blue Stripe by Blue de Gênes, featuring light blue and green stripes and a cut away collar, is neatly folded on a beige background with overlapping blue and green oval accents.A man in the Blue de Gênes BGenrico Mida Shirt - Blue Stripe and light jeans stands thoughtfully with one arm crossed, hand to forehead. Beside him is a wooden chair holding a glass vase of colorful flowers against a plain backdrop.

BGenrico Mida Shirt Blue Stripe

2,099 kr
Close-up of the waistband on BGfloyd Cord Shorts - Chalk by Blue de Gênes, showing a tree-engraved metal button and a red and white Blue & Ganoe shield label. Made from soft cotton corduroy for a loose, comfortable fit.The BGfloyd Cord Shorts - Chalk by Blue de Gênes are off-white cotton corduroy shorts with a loose fit, front pockets, button and zipper closure, and belt loops, shown flat on a white background.

BGfloyd Cord Shorts Chalk

1,599 kr
A close-up of a person wearing BGfloyd Cord Shorts - Coral by Blue de Gênes, featuring a small blue cross patch, paired with a navy blue shirt.A man with wavy hair sits on a white outdoor chair, wearing a dark long-sleeve shirt and Blue de Gênes BGfloyd Cord Shorts - Coral, which feature a drawstring waistband. He holds a vintage wooden tennis racket; several wooden canes rest in the background.

BGfloyd Cord Shorts Coral

1,599 kr
Close-up of BGfloyd Cord Shorts in Dark Navy by Blue de Gênes, showcasing their soft corduroy texture, signature vertical ridges, and timeless style.The BGfloyd Cord Shorts by Blue de Gênes in dark navy are soft cotton, loose-fit corduroy shorts with belt loops, front pockets, a button closure, and a small logo on the left pocket, shown laid flat on a white background.

BGfloyd Cord Shorts Dark Navy

1,599 kr
Close-up of BGfloyd Cord Shorts - Green Harvest by Blue de Gênes, featuring a cotton corduroy waistband, metal button, belt loops, and an inner label. Garment dyed for rich color and unique character.The BGfloyd Cord Shorts - Green Harvest by Blue de Gênes are loose fit, teal green garment-dyed cotton corduroy shorts with side pockets, button and zipper closure, plus a small embroidered logo on the left pocket for effortless style and comfort.

BGfloyd Cord Shorts Green Harvest

1,599 kr
Close-up of Blue de Gênes BGfloyd Cord Shorts in Navy Peony, featuring a front pocket and metal emblem by the seam. The loose fit and vertical ridges emphasize the comfort and signature corduroy texture of these shorts.The Blue de Gênes BGfloyd Cord Shorts in Navy Peony feature a loose fit, front pockets, button and zip closure, and a small gold emblem on the left pocket, shown laid flat on a white background.

BGfloyd Cord Shorts Navy Peony

1,599 kr
The Blue de Gênes BGfloyd Cord Shorts in Pale Khaki, featuring a back pocket, belt loops, and a straight cut, are laid flat on a white background.The BGfloyd Cord Shorts in Pale Khaki by Blue de Gênes feature a loose fit, front pockets, belt loops, and a button closure, shown flat on a white background.

BGfloyd Cord Shorts Pale Khaki

1,599 kr
Close-up of the BGforma Onda S/S Shirt by Blue de Gênes in a blue pattern. Features a beige label with a red and white shield above the brand name. This oversized, 100% cotton resort shirt is size L.The BGforma Onda S/S Shirt by Blue de Gênes is a short-sleeved, oversized resort shirt with a blue and white pattern, spread collar, chest pocket, and made of 100% cotton. Laid flat on a white background.

BGforma Onda S/S Shirt Blue Pattern

1,499 kr
Close-up of blue-black denim BGgiacomo BB Jeans featuring exposed buttons and front pockets. The inner waistband displays the Blue de Gênes label with its distinctive shield logo. Made from rigid denim, these jeans offer a relaxed loose fit for effortless style and comfort.BGgiacomo BB Jeans by Blue de Gênes in blue black denim, featuring a classic five-pocket design, made from rigid denim with subtle front fading and a relaxed loose fit, displayed flat on a white background.

BGgiacomo BB Jeans Blue Black Denim

From 2,128 kr
Close-up of the front pocket area of BGgiacomo Color Jeans - Dolphin Grey by Blue de Gênes, showing stitching, a coin pocket, metal rivets, part of the waistband, and belt loop in light gray rigid denim.BGgiacomo Color Jeans - Dolphin Grey by Blue de Gênes: rigid denim jeans with a straight-leg cut, relaxed loose fit, front and back pockets, belt loops, rolled-up cuffs, and visible stitching.

BGgiacomo Color Jeans Dolphin Grey

2,099 kr
BGgiacomo Color Jeans - TaninA man in sunglasses, a cream knit shirt, tan pants, and a golf glove smiles on the golf course as he tosses a ball—his BGgiacomo Color Jeans - Tanin from Blue de Gênes add a casual touch to his sporty look.

BGgiacomo Color Jeans Tanin

2,099 kr
A person wearing a chunky beige knit sweater and Blue de Gênes Giacomo Selvedge V2 Jeans in raw denim stands with one hand in their pocket, photographed from the side against a plain background.A person with tattooed hands holds up a pair of Blue de Gênes Giacomo Selvedge V2 Jeans – Raw Denim by the waistband against a light background.

BGgiacomo Selvedge V2 Jeans Raw Denim

2,999.99 kr
Close-up of the front pocket of the BGgiacomo Tim Jeans - Antique wash by Blue de Gênes, featuring a small shield-shaped logo with a white cross on a red background located near the coin pocket.The BGgiacomo Tim Jeans - Antique wash by Blue de Gênes are a pair of blue rigid denim jeans with a faded wash, featuring five pockets, belt loops, and rolled-up cuffs, laid flat on a white background.

BGgiacomo Tim Jeans Antique wash

From 2,900 kr
Close-up of the BGgreg L/S Grandad shirt by Blue de Gênes in dark navy, featuring a regular fit, round collar, white corozo nut buttons, and textured cotton fabric. The inner label is stitched near the neckline.The Blue de Gênes BGgreg L/S Grandad in Dark Navy is a regular-fit cotton henley with a round collar and three white corozo nut buttons, shown against a plain white background.

BGgreg L/S Grandad Dark Navy

999.99 kr

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